fall inside a hole

Betamax tapes

Betamax tapes from different manufacturers. Click the images for higher resolution

Sony
Scotch - TDK
BASF - Maxell - Fuji
Other
Commercial - Industrial

Toshiba




Circa 1979 Toshiba resold Sony-made tapes from the original L series. This is another tape that uses a nonstandard Beta designation



In Japan, Toshiba called their early decks BetaCord like Sanyo, possibly because Toshiba had also previously backed Sanyo's own VCord format



American market L750. Toshiba's earlier American Beta VCRs carried the BetaVideo name (except when re-branded by Sears as BetaVision)



L830 variant, missing the German translations



It was common for VCRs to come with a "free" included short-runtime cassette like this one, which came with an earlier 80s mono frontloader



A Japanese Toshiba L500s, possibly another VCR pack-in. An L330S of a similar design also exists



Later Japanese market Toshiba L500G

Sanyo




Another VCR pack-in cassette, possibly from a VTC-9100A. Sanyo continued to call some of their VCRs Betacords after the new Beta logo was implements



One version of the Sanyo L500s which was possibly OEM'ed from Sony, with a similar slipcase and label design to Sony's







Variant of the Sanyo L500s with a more central grip cutout and slightly reformatted text



The back of the label sheets also differs in some places
Sanyo L500G with a similarly centered grip cutout as the L500s variant. This design of tape was sold in a few other lengths

Sears

A Sears L-750 in the style of the Sanyo L-250 above, likely from a rebadged Sanyo Beta II machine - note the 180 minute runtime listed

Zenith




Zenith rebadged a number of earlier Sony Beta VCRs under the "Video Director" name. This shorter L250 may have originally come included with a Video Director



These tapes and their accompanying labels were also OEM'ed from Sony and match their case and label sheet designs of the time



Zenith tapes were oddly labeled as part of the "Betatape System," although a literal reading would be the "Betaetatape System"



A later Zenith L750 based on Sony's first Dynamicrons instead of the original L series tapes that the previous design was



A sealed Zenith L830 Maxitape, with a funky, colorful 70s style logo


Ampex




Some companies like Ampex only produced Beta during the earlier days of the format war, like this earlier L500 that quotes its running times in terms of standard and long play like a VHS rather than using the X1 and X2 designations



Oddly, after Beta III speed was introduced and X1 and X2 dropped in favour of the new Beta naming scheme, Ampex's Professional tapes mixed the the lettering of the K series tapes with the numbering scheme of the L series tapes



The "corrected" L500 Ampex. Oddly, these tapes dropped the useful place on the spine to write recording information


Kodak




Kodak repackaged the TDK two-window cassettes with a custom Kodak tape lid for their Beta offerings







The Kodax XHG Extra High Grade L750, also OEM'ed from TDK


Polaroid




A nice rainbow from Polaroid, with English and French for sale in the US and Canada. I suspect these tapes may have been on the more inexpensive than some other "brand name" cassettes



1983 bilingual variant with more text on the rear but without the length in meters on the front



Another variant without the meter length on the front but less text on the back



A version of the L750 Supercolor marked for sale in more regions, including PAL/SECAM territories

International variant with a two dollar "instant rebate" at Hills discount stores



Large, comprehensive label sheet that covers several languages from the NTSC/PAL/SECAM variant



Similar variant with slightly different text and French warranty information as well as a longer rainbow on the rear



In contrast, a very blank variant



Radio Shack




Earlier on, Radio Shack offered an L500 SuperTape as well as an L750



Later on, Radio Shack dropped the L500 length but continued to stock new Beta cassettes up until at least 2004, with a few different later sleeve designs


RCA




RCA marketed VHS video recorders but saw no problem with also selling tapes to the Beta crowd




Memorex




An earlier Memorex L500



The matching yellow Memorex L750 that makes a specific point of saying it can work in any Beta recorder and still includes the Beta I runtime







Oddly, the labels for these tapes use the SP-LP-SLP VHS speed convention



The L500 variants of this cassette had red text instead of blue. Unlike other "sideways" tapes like the 1980 TDK Super Avilyn that treat the cassette opening as the "top" of their deign, these tapes use it as the bottom, making the spine upside down when placed in the same orientation as most other tapes



A later Memorex design that had a similar VHS counterpart


Konica




Konica tapes came in a deep blue color and usually had nice quality slipcases



Japanese market Konica Super SR



Japanese market Konica Super SG-R L500


NEC




A Japanese market plaid NEC L500S. A variant of this tape was also sold in America


SKC


Sunkyong sold video tapes under the SKC name


Du Pont




A late 70s chrome formula L750 from Du Pont with the "X" speed convention and Beta-square logos. I quite like the colorful Prime text



A later Du Pont cassette sold under the PDMagnetics brand



PDMagnetics HG Chrome. Labels for these tapes included tickboxes for tape length


Other

A cassette from RKO that purports to be chrome



A very cheap "knockoff" Memex cassette that clearly rips off the mid 80s Sony ES-HG. Is it live or is it Memex?



The back of the tape label sheet also rips off one of the horizontal Dynamicron label sheet panels

Sony
Scotch - TDK
BASF - Maxell - Fuji
Other
Commercial - Industrial